Next year will be a big one for Toyota as the automaker rolls out several new models. As part of that effort, they’re also introducing the 2023 Toyota Crown, which will replace the Avalon and Sequoia models while serving as their flagship sedan. The new model has all of the styling cues we expect on modern Toyotas, along with hybrid powertrains at each trim level; however, it needs to be clarified just how successful this vehicle will be given its niche positioning in what seems like an increasingly crowded field.
The long-running model recently changed its name from Altezza to Crown for its newest generation. And this is no mere superficial change: Underneath the skin, the car has been completely redesigned for this latest generation. The most noticeable difference in styling is the much more aggressive front end; with its low nose and LED headlights adorning each fender-like cat’s eyes, it looks ready to pounce at any moment. Looking at the rear trunk lid, you can also tell it’s sportier than its predecessor. Unlike before, where there were two small rectangles on either side of an oval hole in the centre, now there’s only one big rectangle in line with a large air vent above it (this feature makes sense considering how well having two smaller holes worked out). And if you look closer still at these vents, you’ll notice they’re animated — they open up when your foot presses down on acceleration!
The Nissan Maxima and Kia Stinger are both lighter and more sporting than the Crown, with roomier interiors. Still, the Crown is likely to outlast them both in showrooms as the Maxima won’t continue past 2023, and the Stinger is rumoured for extinction. The Crown has a solid chassis and an impressive suspension, which helps it corner flat while keeping things quiet inside.
The Toyota Crown is a full-size sedan that’s been around since World War II. A few years ago, it was rebranded as a Lexus, but it has remained the same in recent memory. The Crown is considered to be Toyota’s flagship vehicle and is available only in Japan — and now, the U.S.
The Crown may be big, but its 8-cylinder engine is efficient and powerful enough to make it one of the more popular cars on Japanese roads. While there are plenty of other sedans available now with better performance and more modern styling, they don’t offer anything particularly special either–not unless you want an even larger car like a Mercedes S Class or BMW 7 Series — so if you’re not ready for something smaller yet then the Crown continues to make sense as an option given its value proposition versus competitors like Nissan Teana or Mazda 6.
If you’ve been following the car industry in recent years, you’re aware of the trend of automakers offering a smaller version of their larger sedans. Partly due to consumer demand and partly because it’s an easier way to fill out their product lineups that have become bloated with new vehicles added over the past decade or so.
In this case, Toyota saw fit to introduce its version of this trend with its 2023 Crown (not to be confused with BMW’s similarly-named 5 Series). The result? Well. It’s hard to explain how exactly this car differs from regular Toyotas — or even what makes it unique.
Toyota admits that the new Crown is not a direct replacement for the Avalon — and after driving it, I can confirm that this was not Toyota’s goal. The Crown is aimed at a different place in the market than where the Avalon resided, and people who enjoyed that big, comfy, full-size sedan will likely not be interested in a Crown. However, it won’t be for the way it looks, as the Crown is frankly a fascinating breath of fresh styling air for Toyota.
The styling of the new Crown is a high point in its overall offering. Yes, it has a gaping grille like nearly everything else in the Toyota showroom, but it’s integrated well into the overall look. When you combine it with the right two-tone colour combination (go for red or bronze, not white, if you do the “bi-tone paint” option), the Crown turns heads like no Toyota sedan in recent memory. Full kudos to Toyota for being brave enough to bring something to market in the U.S. that boldly stands out from the crowd. The styling of the new Crown is a high point in its overall offering.
We have mixed feelings about this new setup; it’s essentially an upgraded Camry or Corolla rather than something designed specifically for sporty driving dynamics, so it’s not as sharp or engaging as we’d expect from an actual sports car (which makes sense since this isn’t one). That said, it’s still very capable in general, even if it doesn’t stand out from any other all-wheel-drive sedan on paper compared with some competitors like Volkswagen’s Golf R or Subaru’s WRX STI model lines. And yes, we realize these cars are priced much higher than what you’ll find in the Crown lineup—but then again, neither has been converted into something that can haul around five passengers comfortably and still offer decent fuel economy numbers while going fast enough around corners where most people will never go (or ever need such capability).
Toyota Crown is the name used by one of Toyota Motor Corporation’s flagship models. The current model was introduced in 2003 and has been produced since then. As a result, it is relatively new compared to other cars in its class, which makes it somewhat outdated by today’s standards but still relevant for those looking for a good quality vehicle at an affordable price.
The first thing that stands out about this vehicle is its size: It’s big! With a wheelbase length of 2,869 mm (112 inches), a height of 1,485 mm (58 inches), a width of 1,815 mm (71 inches) and a total length of 4,925 mm (192 inches), this car is significantly longer than most sedans on the market today while being quite wide as well-it has more interior room than many crossovers do! This extra space gives passengers more room when sitting inside, which can be especially helpful if someone has trouble finding comfortable seats due to medical conditions such as arthritis or joint pain problems, among others.”
The Toyota Crown is the latest in Toyota’s lineup of large sedans. It’s a slightly larger Camry with more features and a more premium feel than the mid-size Camry.
The base engine is a 2.5L 4-cylinder that makes 236 horsepower, while the top trim adds another six horsepower with its 3.5L V6 and 8-speed automatic transmission. All models come standard with all-wheel drive for added traction. The Crown also stands out from other cars by offering an optional hybrid model that gets around 40 mpg on the highway!
Our review found that even without all-wheel drive or luxury features like leather seats, this car was very comfortable, thanks to its cosy suspension system and spacious interior space (especially if you opt for an upgraded trim). However, those looking for something sportier may want to look elsewhere as there were some issues handling corners at higher speeds due to acceleration issues caused by weight distribution problems due to the placement of battery packs behind rear seats rather than underneath the trunk area as seen on other electrified vehicles such as Prius Prime/Civic Type R/Nissan Rogue Hybrid etcetera.
Now that we have a better idea of what the 2023 Crown will be like, it’s time to ask the question: Who will buy it?
It was telling that Toyota claimed that their sales goal is a mere 20,000 units a year for the 2023 Crown — Toyota typically sells more Camrys every month — making this truly more of an experiment for the company in producing something decidedly left-field and simply seeing who might go for it. We’ll be interested in seeing who goes for it, too.
So, the Toyota Crown is a different kind of sedan from what we’re used to seeing from Toyota. It’s heavy and comfy, but it also has some sporting character thanks to that hybrid powertrain option; it’s more expensive than most people would expect for a car like this one, and it doesn’t have quite as much headroom as expected from such a large vehicle. Yet something about its styling makes us want to at least give it another look — maybe even drive one around for a while before deciding if this might be your next car purchase.